Are you ready to make an impact at an employee-owned company with a strong culture of collaboration and innovation? For more than 40 years, Itasca Consulting Group has been a world leader in consulting and software engineering, with 200 employees across 10 global offices. We are excited to announce a new opportunity for a Marketing Specialist to join our growing team.
Position Overview
The Marketing Specialist will be a new role as part of a dynamic marketing and sales team, responsible for designing and executing a comprehensive marketing strategy to increase brand awareness and drive software sales growth. This role is ideal for a creative, customer-centric professional who is passionate about developing engaging campaigns, capturing leads, and nurturing them through multichannel platforms.
Why Choose Itasca Consulting Group?
Influence & Growth: Make meaningful contributions in a nimble, technically respected firm where your ideas drive improvement.
Inclusive, Collaborative Culture: We value diverse perspectives and foster mutual respect, shared learning, and a strong sense of ownership within a casual work environment that supports work-life balance.
Modern Flexibility:
Onsite or hybrid work options with flexible start and end times.
100% employer-paid health & dental coverage (employee) , 70% coverage for dependents
Health savings account (HSA) with employer contribution, optional FSA
401(k) with company match
Paid parental leave, short and long-term disability, and life insurance
100% employer-paid parking or Metro Transit pass
Voluntary vision coverage
Employee Assistance Program (EAP)
Key Responsibilities
Draft and edit compelling web marketing copy
Develop and implement search engine optimization (SEO) and paid search strategies to achieve top rankings against competitors
Plan, execute, and measure digital and email marketing campaigns
to build brand awareness, generate leads, and drive customer engagement
Create and manage digital assets and technical content
across platforms such as LinkedIn, Facebook, YouTube, and others
Track and analyze the performance of campaigns and customer data, providing insights to the team and recommending opportunities to improve our customer experience
Minimum Qualifications
Bachelor’s degree in marketing, Advertising, Communications, or related field
Prior Marketing experience
Technology systems, internet and social media savvy – preferably experience with WordPress (CMS), Microsoft Dynamics 365 Customer Relationship Management (CRM), Adobe products such as Illustrator, Marketing Automation Platforms, and Email Marketing Services
Familiarity with statistics and online advertising metrics
Experience with Google Ads, Facebook and LinkedIn ads, and emerging digital channels
Ability to work independently while thriving in a collaborative team environment.
Preferred Qualifications
Proven marketing content writing proficiency
SEO certification or advanced SEO training
Prior agency or software industry marketing experience
Job Details
Job Type: Full-time
Location: Downtown Minneapolis, in the Barrel House boutique office building overlooking the Mississippi River and Stone Arch Bridge. 100% company-paid parking or bus passes available
Schedule: Monday–Friday; primarily on-site with occasional hybrid/remote work at the supervisor’s discretion.
Additional Requirements
Successful completion of:
Criminal background check
Verification of employment history, education, and licenses
Talent and skills assessment
Must be legally authorized to work in the U.S. without present or future sponsorship (e.g., H-1B, L-1, TN). Candidates on or for CPT/OPT are ineligible.
Salary $70,000–$80,000 annually, depending on experience, qualifications, and skill set.
Itasca Consulting Group, Inc., is an equal opportunity employer, a drug-free workplace, and complies with ADA regulations as applicable.
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